Marketing - Creating Your 'Portfolio'

Creating your own portfolio may sound like a daunting task at first, but trust me; it can be very enjoyable and satisfying. Allow me to elaborate on exactly what I mean by portfolio.

If you review some of the project work that you have produced, you will no doubt come across terrific charts created with Excel, excellent PowerPoint presentations, perhaps report writing, and various other forms of documentation created and/or authored by yourself. Where are these documents stored? I suspect that they are not in a nice new binder or casing with page protectors to keep them neat and clean, but rather, on your computer or network where they lay dormant. This is not good news for you if you want to market your particular talents. This then begs the question, how are these dormant pieces of creativity helping you to prepare for an upcoming interview for promotion - whether the interview is a directive or self-imposed? If you do not take action, they remain virtually useless to your marketing efforts and do not produce the other desired result, which, in my experience, is building your self-confidence and giving yourself an edge.

Therefore, I would suggest that you take your time to go through your projects, and strategically select the most appealing and impactful pieces to begin building your portfolio. In my own career, I have used a portfolio for the past several years, and am always delighted at the response it prompts. I must admit, in hectic times, it is easy to forget to include a very good piece and end up realizing that the opportunity has been missed. I sincerely hope that you do not find yourself in a similar situation.

My own portfolio includes excel charts, creative graphics, marketing and advertising materials I have authored, letters of appreciation, etc. Do not forget to include all your kudos for your great jobs, and going the extra mile when needed! I can guarantee you that your portfolio will prove to be an invaluable tool in your own career growth. Be selective with your pieces!

Source: http://www.corporatesecrets-adminpro.blogspot.com